So Yeon Chun
Associate Professor of Technology and Operations Management
My research interests are data-driven revenue and management (pricing and forecasting), and operations and marketing interface utilizing applied statistics and stochastic optimization.
- Operations with loyalty programs and point currency
- Data-driven revenue management and dynamic pricing with applications to transportation, retail, and hospitality industries
- Consumer choice behavior and substitution patterns
- Behavioral experiments and field studies
- Statistics and stochastic optimization algorithms with large-scale datasets
More details can be found on the <Research> page.